Directive Marketing : ROI Tracking

Web advertising is trackable. Business can calculate their return on investment.

Get everything propulated and loaded and tracked all at once

Since it’s trackable, it allows the small businesses to see how they’re spending their ad dollars and how effective they are—that’s something you can’t do with print, radio, etc. Also, it can be refined and targeted.

This Pay for Performance options allows you to pay only when you receive a phone call generated specifically from a CnetPages campaign.

Detailed Tracking Reports

How It Works

Once a month we give you a details report telling you:

• where you customers are coming from geographically
• Tells you how well each provider is doing for you - where your leads are coming from
• where they came from
• name, phone, geogrphical location, address
• Consolidated Report
• Order tracking

• Impressions - the number of web clicks that were led to a category
• Click Throughs - IP, market  demographics
• Telephone Calls - can include all the demographic information traced from the phone number, record telephone calls, populate data based on phone number,

Leads, including subset of orders (with demographic info) and provider comparisons

web, telephone and orders

HIT TRACKING

source of lead, phone, internet

people and leads

PROVIDER TRACKING

compare providers, and analyze results and tweak program

We will tailor the program to your industry, needs, etc.